Continuing education at CSJMM

Tamila Varshalomidze; copyright Keith Kenney, 2012.

CSJMM currently has two MA programs, one in journalism and the other in public relations. I never write about the PR program because it meets in the evenings and is taught in Georgian, while I prefer to spend my evenings playing Scrabble and backgammon with Susanna Melo, my wife. CSJMM, however, is currently offering two short courses for non-degree students—one in media management and the other in public relations.

The media management course offers media employees as well as entrepreneurs fundamental knowledge in five areas: 1) media management; 2) marketing; 3) strategic planning / entrepreneurship; 4) media sales; and 5) telecommunication law.

Tamila Varshalomidze is one of 17 students. She is also CSJMM’s student media manager. She’s taking the course because she only has journalism experience, but for her new job as media manager, she needs some additional training. She’s quickly learning what she doesn’t know but needs to know. And it is a lot—too much to absorb from one short course—so Tamila plans to continue reading and talking with others after the course ends. “It’s great to have foreign lecturers as well as Georgians,” she said, “because you can learn both perspectives.”


About keithrkenney
Keith Kenney is a professor of visual communication at the University of South Carolina. He is living in Tbilisi, Georgia, for a year. This blog is about several topics. "CSJMM-Journalism" is about the students, faculty and staff members of the Caucasus School of Journalism and Media Management in Tbilisi, Georgia. "USC-Journalism" is about the students, faculty and staff members of the School of Journalism and Mass Communications (SJMC) at the University of South Carolina in Columbia, SC. CSJMM and SJMC are recipients of a "Journalism School Partnership" program grant from the US Department of State. The purpose of this $750,000 grant is to improve CSJMM and ensure its sustainability. "Tbilisi, Georgia" is about Susanna Melo and my experiences in Tbilisi. "Columbia, SC" will be about our experiences in our home town--Columbia--when we return home. "Georgia" is about Susanna and my experiences when we travel in Georgia outside of Tbilisi. "United States" is about our experiences traveling in the US. "Films and Photography" is about two documentary films I'm working on in Georgia. One story follows how Adishi handles the rapid tourism that is being developed in Svaneti. The other story follows Tamaz Jalagania, who is a craftsman of swords and guns, an opera singer, and an extraordinary storyteller. "Scholarship" is about my current books, articles, reviews, and grants.

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